Dunelm have shared a new advert for a luxury duvet set – but distracted shoppers are far more interested in something else they spotted in the photograph.
The homeware giant shared the picture on their Instagram page yesterday.
The ad featured a regal-looking bedroom kitted out with a double bed and a stylish array of homeware in various shades of grey.
Dunelm said: “It definitely feels like a duvet day… a Dorma duvet day to be precise!
” @_homeofshade styles our NEW Kington Duvet Set with the Genevieve bedspread for perfect luxurious layering!”
Fans of the brand were loving the gorgeous grayscale bedroom, calling it ‘stunning’, ‘dreamy’, and ‘beautiful’.
For more news and features about London directly to your inbox sign up to our newsletter here .
But it wasn’t Dunelm’s duvet they were most interested in.
The brand’s Instagram followers quickly spotted something else in the room that took their fancy.
“Where are the bedside tables from please?” someone asked.
And other people followed suit, commenting to ask Dunelm: “Where are the bedside cabinets from please?”
Fans were also loving the bedside lamp, which was mounted on a chic glass bulb.
Do you have a story you think we should be covering? Let us know in the comments here.
The ever-obliging Dunelm replied: “Due to us sharing our customers photos, we don’t have this information unfortunately.
“The photo owner is tagged, so if you head over to their profile you can find more details on this.”
For more news in and around London, visit the MyLondon homepage .